We review ebooks, courses and tools for writers, so you can make good decisions about how to invest in your writing career.
Course: Write Like Freddy
About the creator: Danny Iny is the leader of Firepole Marketing and its popular blog. His clear and simple marketing advice makes him the go-to guy for writers who want to build a more effective business, so it’s no wonder successful writers such as Mary Jaksch and Peter Sandeen turn to him for help with business strategy. Danny’s free Naked Marketing Manifesto has been downloaded thousands of times and is a recommended resource for any freelancer.
Who It’s For: Write Like Freddy is for people who aren’t necessarily great writers or experts in new media, but want to use blogging and guest blogging to promote their business. If you’re not sure how to go about guest blogging, or you’ve tried it in the past without success, this course is designed for you.
What It Will Help You Do: It’ll teach you how to research your audience to come up with effective ideas for guest posts and posts on your own blog. You’ll learn how to find the best potential host blogs for your guest posts, too, and what to say when you them. But the most impressive thing this course will help you do is to write your blog post fast — up to 1,000 words in just one hour.
What’s Included: You’ll get four weeks of training with videos (mp3 audio and text transcripts are available too), downloadable worksheets and links to other resources. Write Like Freddy students and alumni also get access to a private group on Facebook where you can make friends, share your guest posts, and get support and promotional help from your peers.
The Best Part: In the second week of training, Danny gives you a ton of tips on how to refine your guest post pitches and get them accepted by big blogs, even if you don’t have an existing relationship with them. This part alone is worth the cost of the whole course!
There are so many little things that are easy to forget or get wrong; Danny makes it simple with a downloadable template email you can customize and send to potential host blogs
What Would Make It Even Better: As a freelance blogger, of course I would’ve liked to see information included about negotiating payment for your guest posts! Just one or two paid guest posts could easily recoup a Write Like Freddy student’s tuition fee. But getting paid directly for your writing isn’t the priority here, so Danny keeps things focused on marketing your business.
Our Recommendation: If you have any interest at all in blogging as a marketing tactic, you’ll find this training useful. It’s short enough to get through in a month, yet detailed enough to give you an excellent probability of success when you put your training into practice.
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