Guest Blogging Spotlight: ProWritingAid

Guest Blogging Spotlight: ProWritingAid

The Blog:


Editor: Lisa Lepki

Contact Info: [email protected]

Topic: ProWritingAid publishes articles about anything having to do with the writing process: writing techniques, information about writing software, and inspiration for writers.

Target Audience: “ProWritingAid is used by thousands of writers. We have a wide range of users from old pros to students, bloggers to novelists, but they are all interested in improving their writing,” Lepki says. “By writing a guest blog and publishing it on our website, you will not only raise your [platform] in the community, you will also help other writers. It’s a classic win-win.”

Compensation: ProWritingAid does not yet compensate writers, but writers do receive a free one-year ProWritingAid premium subscription (a $35 value).

Other Perks: “We always include our guest posts in our newsletter, which is sent out to over 30,000 active subscribers. We are very careful about what we include and so have a very high open rate,” Lepki says.

“We post about all of our new blog pieces on our social media and will tag the writer’s own social media links whenever possible. You can also send us links to your future posts that are published on other websites. If we like them, we will include them in our “Writing Links We Like” section of our newsletter,” she explains.

What kind of posts they like: “We love posts that give practical advice to writers to help them improve their writing practice, or inspirational posts to help keep them motivated to write,” Lepki says.

Examples of three posts that have done well:

What you can do to help the editor say YES: ProWritingAid offers an online software that helps improve readability and minimize errors in writing, so make sure your writing is well polished. “Run it through ProWritingAid before you send it to us! Since our mandate is to help improve our users’ writing, we would look a bit silly if our own guest posts weren’t pretty airtight.” Lepki says.

In your guest blog, don’t promote your own site, service, or product. All self-serving information should be limited to your byline.

“We look for a catchy title, a strong introduction, a well-formed argument, and a useful concluding paragraph,” Lepki adds.

Lead time: “If your post is accepted, we would aim to have it up within two months. Sometimes this is tricky, especially if your content overlaps with something in another post, but we will let you know if there will be a delay,” Lepki says.

Google PageRank: 3

What’s Google PageRank? In basic terms, it’s Google’s assessment of your site, from 1-10, with 10 being best. You want to guest post for sites with high page ranks because when that site links back to your blog, it boosts your SEO.

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  • Independence Copywriting says:

    I have a question — can the article have been previously published, or does this want only unpublished essays/articles?

  • A.L. Mabry says:

    I have written for ProWriting Aid and I can attest they are a pleasure to work with. Lisa is very friendly and very thorough when it comes to accepting and publishing a piece. She even followed up afterwards to be sure we had the link and were able to see the published piece.

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